Unless the entire organisation has aligned goals relating to sales and fulfilment, with clear targets and best in class customer experiences, the lack of buy in means that digital transformations involving AI are likely to lose momentum and fail. Already, many companies who have invested… Read More »The Bottom Line
The sales and post sales support miss future opportunities because many vendors don’t proactively track installations of their products / services and know when to check in with their customers.
Customers are unaware of the latest products and services on offer because sales teams are unable to connect with the right leads with the right recommendations. Customers are quoted prices that are out of line with the market because the sales teams don’t have the… Read More »Customers
Experienced sales experts feel their own experience and expertise are either ignored or not reflected in the analytics. An out of date focus on face to face interactions at the expense of digital or remote in person engagements. Most post pandemic companies are not effectively… Read More »Salespeople
There’s usually a strong possibility that your target market isn’t large enough for the product or service you’re attempting to sell. And since there are only so many prospective possibilities out there, it’s critical to locate them all. But sales teams get mixed results from… Read More »Target market
Many current lead generation approaches use stagnant marketing (PPC and paid search) resulting in sales insights that don’t identify prospects’ needs accurately and are unnecessarily complex and difficult to translate into viable customers.