❖ Use Lian’s insights and advanced intelligence to better align sales reps to the right sales opportunities, pulling the right people in at the right stage of a deal, assembling teams with the necessary skills to innovate and design products and services that customers want, and providing insights that help close opportunities.
❖ Balance the growth of your buyer base (usage per customer is finite) – e.g. you may find that certain small customers love hearing about new products, struggle to meet minimum order requirements, or experience frequent stock shortages. With insights from Lian, you can develop targeted marketing campaigns and solutions by individually matching pain points with digital solutions that can improve the end-to-end customer journey